Converge Analytic is a consultancy which exists to solve your toughest analytical problems, providing the insights you need.
Our goal is to clarify key issues and then bring in-depth analysis to life with clear explanations and compelling graphics.
We can deliver whatever you need in advanced analytics for marketing sciences, database/text/Web data analysis, and medical research.
– To address HOW BUYING DECISION ARE MADE
– To understand consumer groups AND THEIR MOTIVATIONS
– To OPTIMIZE SERVICE DELIVERY AND PRODUCT CONFIGURATIONS, AND
– To find the MEANINGFUL DIFFERENCES among products and services.
We will show you how to maximize your returns and minimize your risk.
Specific areas include:
• Market segmentation
• Bayesian Networks
• Discrete choice modeling and conjoint analysis
• Product and service optimization
• Price sensitivity and elasticity modeling
• Customer loyalty/commitment modeling
• Market simulators
• Customer retention and churn modeling
• Customer “touch point” service optimization
• Text analytics and Web data analytics
• Brand and product positioning
• Machine learning methods
• Data mining, text analytics, Web data analysis
• Best-prospect or best-customer identification models
• Optimizing communications and media mix
• Concept testing and development
• Graphical display of complex data